The magazine was designed to provide Monash University graduates with stories about the University today and the varied paths taken my Monash alumni.
The title was inspired by the University’s namesake Sir John Monash and his advice to “equip yourself for life, not solely for your own benefit but for the benefit of the whole community”.
The brief was to create a ‘lifestyle’ magazine that would appeal to a large audience across the globe in an engaging and contemporary way. What was created was a relaxed, friendly and accessible magazine aimed to re-engage Monash alumni and in the long-term, inspire giving philanthropically.
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